Where do you go from here?

So, someone on your staff started a company Facebook page. It's been sitting there for
months now with the same 12 fans it started out with. Or, maybe you launched a blog, wrote
one article and got discouraged from the lack of attention it was getting. Are you mystified as
to how to drive traffic to your pages? Have no clue when it comes to mining the social network
to develop a community?

Maybe your organization is on Twitter. Nice going! But are you building a meaningful following
of evangelists (that's what the social media geeks call people who talk to other people about
your services) that will promote your services and share your story? Are you befuddled about
how to engage an audience on Twitter
and Facebook and can't find the time to start a
conversation with them?

I can help you answer all of these d
ilemmas with solutions that work. My SMM services have
proven to produce results and drive traffic, bring in new supporters, volunteers and donors.
These are just a few tools we will use together:


Blog Content Writing That Creates a Following

A well-written, value-driven blog post is helpful for driving traffic, establishing authority and
adding value to the community. The blog is not a press release page; instead, it should target
a highly relevant audience, offering new information about your organization, reviewing
pertinent issues pertaining to your industry or providing a human perspective on your
organization's culture.

I will help you to learn how to write value-driven articles that transcend the mundane PR
releases that commonly come out of nonprofit organizations. My ability to write, edit and offer
critique will help you to capture a whole new social media audience and create evangelists
and fans that will promote your services and organization.


Optimized Twitter and Facebook Campaigns

Twitter and Facebook are essential tools for an organization to engage its audience and to
build a conversation with the people that matter. I will create your Twitter and Facebook
profile, design a unique background (Twitter) and teach you and your staff how to use these
media devices to expand your culture out into the community. The goal is to generate interest
in your events and give your staff a way to interact with participants and the community, and
to also target relevant users that will attend events, promote your services or help you get
the word out about the important work you do.


Sustainable Traffic Generation

When used effectively, Social Bookmarking sites and Social Networks are great tools to use to
spread a message and articles. The first step is to write a high-quality post; the next step is
to use Stumble, Digg, Twitter and Facebook to spread the message. Together we will create a
workable strategy to produce high-quality, entertaining content that social media users love
and value.


Brand Monitoring

Through our collaboration we will make it possible for you to engage a new audience through
a mechanism that will bring awareness to your organization, its purpose and function. As a
member of a growing community you will be able to join the conversation in the most effective
way possible that allows you to talk to your audience and build a powerfully relevant following.


Engaging Your Readers

Some strategies go beyond social networks, blogs, and micro-blog development to generate
an explosive buzz by creating unique content that compels social media users to share with
their friends. These sorts of media campaigns can include competitions, polls, videos,
podcasts, endorsements, guest blog posts, and many other unique social media strategies
that will take your organization to the next level of marketing and PR.

Take the Plunge!

Thank you very much for getting to know how these services and solutions can help you build
a powerful social media presence.
Send me an email right now to take the first steps in mining
the social media marketing opportunities that await your organization.
Social Media Marketing Specialist
Specializing in Nonprofits, Small Businesses  and Charity Organizations